How to Calculate Your Profit Margin Per Class

Many instructors confuse "revenue" with "profit." You see $200 in student fees and think you had a great night. But after rent, travel, and taxes, did you actually make less than minimum wage?
The Formula
(Revenue - Variable Costs) / Revenue = Margin
Step 1: Calculate Revenue
Let's say you had 10 students at $20 each.
Revenue = $200
Step 2: Calculate Variable Costs
This is where most teachers slip up. Your costs include:
- Studio Rent: $50/hour
- Travel Time: (Your hourly rate x hours commuting)
- Platform Fees: (Credit card processing, booking software)
Total Costs (example): $50 (Rent) + $6 (Processing) = $56
Step 3: The Truth
Profit = $200 - $56 = $144.
Margin = $144 / $200 = 72%
A 72% margin is excellent. But what if only 4 students showed up?
Revenue: $80. Costs: $56. Profit: $24.
That is a lot of work for $24.
Fixing the Equation
If your margins are under 50%, you have two levers: Raise Prices or Lower Rent. Studio Planner helps with the latter by offering transparent, competitive hourly rates so you can shop for the best deal.